Inspired by the timeless beauty practices of women from the Korean Joseon Dynasty, Beauty of Joseon is a brand that emphasizes caring for your skin, rather than masking imperfections. Their natural skincare line is infused with hanbang (traditional Korean herbal medicine) ingredients like ginseng and Centella Asiatica, designed to promote a radiant, healthy complexion.
Why Choose Beauty of Joseon?
Beauty of Joseon is a brand focused on creating lasting improvements to your skin. Instead of temporary fixes, their products work to make your skin truly healthier, targeting concerns such as dullness, dryness and uneven texture. Their luxurious formulas are designed to cater to a wide range of skin types, including sensitive skin.
Hanbang refers to traditional Korean holistic medicine, deeply rooted in natural ingredients and ancient remedies. It’s a philosophy that values balance and long-term health. Beauty of Joseon integrates Hanbang into their skincare, using ingredients like ginseng for hydration and brightening and Centella Asiatica for calming and soothing the skin.
Ginseng Essence Water: Enriched with ginseng extract, this essence replenishes hydration and enhances your skin's natural luminosity.
Dynasty Cream: This luxurious cream is the brand's signature product and a cult favorite in the UK. Known for its ability to hydrate, brighten, and firm, it’s ideal for anyone dealing with dull, dry skin.
Glow Serum: Infused with Propolis and Niacinamide, this serum is perfect for achieving that coveted dewy glow.
Eye Cream: For those battling dark circles and puffiness, this eye cream brightens and nourishes the delicate under-eye area.
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