What is cica and how to add it to your skin care?

Yes, it is time for another buzzword from K-beauty industry. After peptides, antioxidants that took [...]

I Used a Sheet Mask Every Day for a Week- This Is What Happened

You may not be aware of my major love for sheet masks, I’ve been using [...]

[Interview]: Natural elegance of Atoclassic cosmetics

New launch means new interview! Today, Atoclassic cosmetics are in our spotlight. During my last [...]

A new upcoming innovation in Korean skincare, EGF

Revolutionary ingredient appeared on the k-beauty scene and it seems like it will be taking [...]

Atoclassic cosmetics: a plant-based Korean brand which will take your skin care to another level

K-beauty industry brings us treatments which are becoming skincare trend and products which change the [...]

Free radicals- what are they and how to tackle them?

Free radicals are buzz words used frequently when pollution and environmental stressors are analysed. Good [...]

When passion creates natural beauty- Interview with Jina Lee, CEO of URANG

I am extremely excited to be able to share with you the first part of [...]

Environmental stressors and their effect on the skin

One of the most recent trends in the k-beauty is to address nowadays challenges and [...]

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Mild but powerful- An Interview with Alex Song, Brand Manager of Dear, Klairs

During my visits in Seoul, I have a chance to talk to our partners and [...]

Top 5 Anti-Ageing Ingredients in Korean skincare

Korean skincare has plenty to offer. Cosmetics have incredible ingredients and a number of properties. [...]